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  • William Maley
    William Maley

    GM Finally Gets the Approval To Use the Corvette Emblem In Australia

      After three years, General Motors finally gets the go-ahead to use the Corvette emblem in Australia

    After three years of fighting, General Motors has finally gotten the green light from IP Australia to use the Corvette emblem in the country.

    Wheels Magazine reports that Australia's governing body on trademarks has rejected GM's application for the Corvette emblem four different times. The initial rejection by IP Australia was due to yellow-on-red bowtie used on the emblem looking similar to the Red Cross, "a symbol protected under international law and with deep ties to Australia’s wartime history," according to Wheels. The international law in question is the Geneva Conventions Act of 1957 which states the emblem can only be used during times of war or conflict as a “do not fire upon” marking.

    But there are some strings attached to GM's victory.

    “It is a condition of registration that, in use, the cross device contained within the trade mark will be rendered in colours other than red on a white or silver background, or white or silver on a red background,” said IP Australia.

    This is some good news for GM as rumor has it that the next-generation model - the rumored mid-engine one - is destined for Australia.

    Source: Wheels

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