Jump to content
Create New...
  • William Maley
    William Maley

    Ford Announces New Performance Division, Focus RS Confirmed

      Ford Gets A New Performance Group, and the RS is Coming!


    Before the Detroit Auto Show, Ford has made some big announcements concering their performance cars. First was the announcement of a new performance division named Ford Performance. The division will unify Ford SVT, Team RS, and Ford Racing to create performance vehicles, parts, accessories and experiences for customers. Leading this new group will be Mustang chief engineer Dave Pericak.

    "Ford remains committed to innovation through performance. Our new global Ford Performance team ties together racing, performance vehicles and parts. It will allow us to more quickly introduce products and accessories that meet the needs of customers around the world on-road and on the track,” said Raj Nair, Ford group vice president of Global Product Development.

    The new group will be in charge of twelve new performance vehicles through 2020. The first of those vehicles will be the new Focus RS, which will be sold worldwide for the first time. Ford didn't announce any details about the RS, but rumors have it packing a 2.3L EcoBoost four with over 300 horsepower and all-wheel drive.

    Source: Ford

    Press Release is on Page 2


    DEC 11, 2014 | DEARBORN, MICH.

    FORD DRIVING PERFORMANCE INNOVATION TO NEW LEVELS; MORE THAN 12 VEHICLES COMING FROM NEW GLOBAL TEAM

    • Ford bringing more global performance vehicles to customers worldwide; more than 12 new performance vehicles through 2020 – including Focus RS – to be available globally
    • Ford uniting regional performance engineering and racing teams as one global team under Ford Performance, delivering more new vehicles and parts, more quickly

    Ford will deliver more than 12 new performance vehicles for global enthusiasts through 2020, as the company announced today its new global Ford Performance team.

    The vehicles include an all-new Focus RS that will be available to customers in major markets around the world for the first time. It is part of Ford’s plan to deliver even more performance vehicles, parts and accessories for customers around the world more quickly.

    “Ford remains committed to innovation through performance,” said Raj Nair, Ford group vice president, Global Product Development. “Our new global Ford Performance team ties together racing, performance vehicles and parts. It will allow us to more quickly introduce products and accessories that meet the needs of customers around the world on-road and on the track.”

    Focus RS, which builds on a pedigree of driving excellence dating to the first Ford RS in 1968, was last introduced in 2009.

    “To earn the RS badge, the vehicle has to be a no-compromise driver’s car that can deliver exceptional performance on the track when required while providing excellent every day driving,” said Nair.

    Focus RS will join Ford’s existing performance lineup, including Fiesta ST, Focus ST, Shelby GT350 Mustang and F-150 Raptor.

    In addition to pleasing enthusiasts, these vehicles help deliver the company’s One Ford plan for profitable growth, product excellence and innovation in every part of its business. Performance vehicle sales are growing around the world – with sales up 70 percent in the United States and 14 percent in Europe since 2009.

    Ford’s ST lineup, for example, is attracting younger buyers who love to drive. In the United States, more than 65 percent of ST customers come from outside the Ford brand, and more than 50 percent of Ford performance vehicle owners’ next vehicle purchase is a Ford. Millennials are purchasing ST vehicles at a rate twice that of other Ford-branded vehicles.

    Powering performance vehicles, such as Fiesta ST and Focus ST, is Ford’s award-winning EcoBoost® engine range. Since the introduction of the EcoBoost engine in 2009, Ford has produced more than 2 million EcoBoost engines globally.

    “EcoBoost is a strong example of how we are migrating technology and engineering across our lineup, ensuring our vehicles are fun to drive – not just our Ford Performance lineup,” said Nair. “From our most nimble Fiesta to our hard-working full-size pickups and racing vehicles, our lineup benefits from the innovations we deliver at the track and at the limit.”

    For instance, the 3.5-liter EcoBoost engine in the IMSA TUDOR Championship series powers a record-setting Daytona racing prototype sports car, as well as Ford cars, trucks and utility vehicles.

    Another example of this technology transfer can be found in the recently revealed Shelby GT350 Mustang, which goes on sale next year in the United States and Canada. Aerodynamic innovations developed through Ford’s investment in racing were applied to the front end of the new Shelby GT350 Mustang, helping improve downforce in the car as well as cooling.

    Ford considers racing an important proving ground for cultivating passionate engineers – allowing them to innovate in top-level competition as they face challenges that require successful solutions in very compressed time frames.

    New global teamThe new Ford Performance organization unifies Ford SVT, Team RS and Ford Racing globally, serving as an innovation laboratory and test bed to create unique performance vehicles, parts, accessories and experiences for customers.

    This includes developing innovations and technologies in aerodynamics, light-weighting, electronics, powertrain performance and fuel efficiency that can be applied more broadly to Ford’s product portfolio.

    In addition to using racetracks around the world, the team will develop new vehicles and technologies at Ford’s engineering centers globally and at the new technical center in Charlotte, North Carolina. This state-of-the-art facility will help the team deliver racing innovations, as well as advance tools for use in performance vehicles and daily drivers alike.

    The Ford Performance organization is led by Dave Pericak, who has been appointed director, Global Ford Performance.

    Heritage of performance innovation

    Performance and racing are deeply embedded in Ford’s DNA, dating back 113 years when Henry Ford won the Sweepstakes Race against Alexander Winton, then America’s greatest racer.

    Following Henry Ford’s remarkable upset victory in front of Detroit’s elite businessmen, some immediately came forward to back whatever automotive venture he had in mind. Ford Motor Company opened 18 months later.

    “Ford still races for the same reasons Henry Ford did in 1901 – to prove out our products and technologies against the very best in the world,” said Nair. “The Ford Performance team will continue to pursue performance innovation, ensuring we can deliver even more coveted performance cars, utilities and trucks to customers around the world.”


    User Feedback

    Recommended Comments

    There are no comments to display.



    Join the conversation

    You can post now and register later. If you have an account, sign in now to post with your account.
    Note: Your post will require moderator approval before it will be visible.

    Guest
    Add a comment...

    ×   Pasted as rich text.   Paste as plain text instead

      Only 75 emoji are allowed.

    ×   Your link has been automatically embedded.   Display as a link instead

    ×   Your previous content has been restored.   Clear editor

    ×   You cannot paste images directly. Upload or insert images from URL.


  • google-news-icon.png



  • google-news-icon.png

  • Subscribe to Cheers & Gears

    Cheers and Gears Logo

    Since 2001 we've brought you real content and honest opinions, not AI-generated stuff with no feeling or opinions influenced by the manufacturers.

    Please consider subscribing. Subscriptions can be as little as $1.75 a month, and a paid subscription drops most ads.*
     

    You can view subscription options here.

    *a very limited number of ads contain special coupon deals for our members and will show

  • Similar Content

  • Posts

    • Argh.  This is a question I almost want to avoid. The A380 is incredible.  Yes, I had a roundtrip through AA on British.  They have a small economy section at the back, upstairs.  Then I flew a one way from Italy to New York-JFK on an Emirates "fifth freedom" flight segment.  They have economy taking the entire main level, with none upstairs. Economy seats are a little wider on the A380 ... definitely on Emirates, at least.  It was an outstanding flight because of that.  On British, I paid for an economy seat upstairs and the curvature of the exterior translates into windows that are too sloped and with an odd and bigger void in between the cabin and the exterior.  I will be sitting downstairs if there is a future flight on one. The 747-8 isn't as comfortable in economy because the seats are traditional economy width.  I feel more comfortable in one because I know it.  It's also much more photogenic all the way around.  You feel good when it pulls up to the gate and you see that beautiful and proportioned machine through the big glass windows. The humidification is good on both planes. It's really sad that no more passenger quadjets are being produced.  It's easier to get onto an A380 if Europe bound (British, Lufthansa, Emirates, and others via connections, with Air France holding back).  For a 747-8, Lufthansa is the only choice and I am grateful to them for that.
    • My car has a supposed 525 mile highway crusing range on a full tank (19.5 gallons).   I haven't fully tested that since I tend to fill up at 1/2 tank when on road trips..but I have recorded averages of 29.5 and 30 mpg on road trips, which is pretty good for a comfortable 4200lb AWD sedan..
    • @trinacriabob in your flying in recent years, have you had a trip on an A380?    If so, how does it compare to the larger Boeings? 
    • Right.  It's not the aircraft themselves, but the haste and sloppiness.  ("Haste makes waste.")  This 777 X is ambitious and the folding wingtips are novel.  They will be very late with delivering this plane.  I now like some Boeing and some Airbus.  It's a mix.  In the recent past, I took a ride on a Boeing 787 Dreamliner and I definitely like it more than the Airbus 350 (even though the Airbus 350 has that photogenic curved winglets).  The cabin fatigue from flying is much reduced on the Dreamliner. Yesterday, I was on two domestic Boeing 737 Max 8 segments back to back on Southwest.  I like its newer features - ambient lighting, larger bins, a little quieter.  So, if it's working, it's a very nice rendition of the 737.  It's too bad that their newest version of this storied workhorse had to be tainted.  I get on and sigh.  If it keeps a clean track record going forward, people may be less weirded out as the statistics may become better. It is.  However, I'm not a fan of the leg design, which is also now popular on sofas.  The biggest turnoff for me in sofas - when I bought a sleeper for another room with the last stimulus money - was the amount of product that had nailheads all over the place.
  • Who's Online (See full list)

    • There are no registered users currently online
  • My Clubs

×
×
  • Create New...

Hey there, we noticed you're using an ad-blocker. We're a small site that is supported by ads or subscriptions. We rely on these to pay for server costs and vehicle reviews.  Please consider whitelisting us in your ad-blocker, or if you really like what you see, you can pick up one of our subscriptions for just $1.75 a month or $15 a year. It may not seem like a lot, but it goes a long way to help support real, honest content, that isn't generated by an AI bot.

See you out there.

Drew
Editor-in-Chief

Write what you are looking for and press enter or click the search icon to begin your search