Jump to content
Create New...
  • 💬 Join the Conversation

    CnG Logo SQ 2023 RedBlue FavIcon300w.png
    Since 2001, Cheers & Gears has been the go-to hub for automotive enthusiasts. Join today to access our vibrant forums, upload your vehicle to the Garage, and connect with fellow gearheads around the world.

     

  • William Maley
    William Maley

    Chevrolet To Hold Off Selling The New Impala To Fleets

    By William Maley

    Staff Writer - CheersandGears.com

    March 13, 2013

    The current Chevrolet Impala holds the title of being the queen of the fleet market. Last year, nearly 75% of the 169,351 Impalas sold went to the fleet market (about 127,013 vehicles). With the new Chevrolet Impala just around the corner, General Motors would not like to have a repeat of that.

    Chevrolet marketing chief Chris Perry said yesterday at the media launch of the 2014 Impala that Chevrolet will sell the old Impala to fleets for one more year. Those fleets looking to get their hands on the 2014 model will have to wait till next year. GM's goal is to drop fleet sales of the Impala to around 30%.

    “The Impala has become more of a fleet car over the last several years, and this allows us to continue to meet that demand for our fleet customers,” Perry said.

    This move allows GM to to capitalize on the popularity of the current Impala for fleets. It also allows the new Impala to re-position itself as the flagship for Chevrolet.

    The new Impala arrives in April.

    Source: Auto Guide, Automotive News (Subscription Required)

    William Maley is a staff writer for Cheers & Gears. He can be reached at [email protected] or you can follow him on twitter at @realmudmonster.

    User Feedback

    Recommended Comments

    GM with most of their cars will withhold fleet sales as much as possible. They want to get back to where they keep resale up and customer happy.

    They would be best served to keep the old car in production like the Vue and sell it as fleet only.

    Tire companies have done this for years where they sell older model tires to the OE MFG at a cheap price since they make little money on them and save the good tires for the replacement market and the top level performance cars.


    I think they would have done better to sell the old Malibu as a fleet car and toss the old Impala. But then many would see where the new Malibu pales to the old one.

    Link to comment
    Share on other sites

    I agree that all auto makers should have a couple lines that are just fleet whores and let them be built solid to withstand the abuse of fleet rentals so people will then want to go check out the rest of the companies products.

    Link to comment
    Share on other sites

    there are just many folks that cannot afford a new car. these folks love low mile pre-owned ex fleet cars.

    In my work parking lot every day are two late model Impalas. GM selling those used keeps someone else from buying a Camry.

    The Malibu will become a fleet whore when the old Impala is done.

    I see a lot of Captivas around.

    Link to comment
    Share on other sites

    Fleet sales are a dumping ground for GM and other companies just trying to keep volume.

    GM could care less about who and how many Impala's they sell on the secondary market as it effects them little.

    GM needs to concentrate on selling the cars at a higher profit and make more per car vs. just dumping them on the fleets just to unload them and keep a plant busy.

    I took a big hit on my 04 GP as there are so an Grand Prix's dumped on the market that I was lucky to get the price I did on trade. The dealer sat on the car for 5 months and never sold it even when they lowered the price down to what they gave me. Keep in mind this was even a GTP Comp G that was a 9 on a 10 scale in condition. I am sure it went to auction.

    GM did me a favor with the Captiva as they have cut back on Nox to fleets and never really pushed the Terrain there. The prices have remained pretty stable. Also the Small Crossover market is so strong now the prices are holding like they do on used trucks.

    My trucks were the best resale. the delaer gave me $5K for a 88 S10 with over 100,000 miles and I only paid $9K for it 10 years before. The sales man had already made me a good deal on my GMC and told me he had a buyer for the S10 if I was interested.

    My GMC when I sold it sold in just a couple hours after the sign went in and I got top dollar.

    GM cars have been a good deal if you buy used but that is not good for selling or buying new cars.

    Link to comment
    Share on other sites



    Join the conversation

    You can post now and register later. If you have an account, sign in now to post with your account.
    Note: Your post will require moderator approval before it will be visible.

    Guest
    Add a comment...

    ×   Pasted as rich text.   Paste as plain text instead

      Only 75 emoji are allowed.

    ×   Your link has been automatically embedded.   Display as a link instead

    ×   Your previous content has been restored.   Clear editor

    ×   You cannot paste images directly. Upload or insert images from URL.




  • Support Real Automotive Journalism

    Cheers and Gears Logo

    Since 2001, Cheers & Gears has delivered real content and honest opinions — not emotionless AI output or manufacturer-filtered fluff.

    If you value independent voices and authentic reviews, consider subscribing. Plans start at just $2.25/month, and paid members enjoy an ad-light experience.*

    You can view subscription options here.

    *a very limited number of ads contain special coupon deals for our members and will show

  • Similar Content

  • Posts

    • Chinese EVs now entering the Canadian market will heat things up with all manufacturers. Competition will be fierce. And the Chinese EV makers now have both the north and south sandwiching and squeezing the detroit makers.  And we know this because of how the Chinese EV makers have made the competition in Europe fierce. While BMW is currently doing good with their EV sales in Europe, they cant slip up and lose any battles.   VAG is also holding on quite well with EVs, but they too cant slip up.  Mercedes and Stellantis are not doing well EV wise.   The way things are playing out in the usa though, if gm, ford and chrysler continue to allow the trump administration to d!c-k  around and sink EV policies to non-existence and they in turn allow themselves to delay EV development and to delay to offer compelling EVs  all three detroit area manufacturers will sink to oblivion. And that includes gm regardless if the 2nd generation of ultium would be of equal technology to the Chinese. Ultium 2.0 will not be of equal relevance...    And PRICE is a HUGE component when talking about technology development  and relevance...    South Americans where Chinese EVs are sold have already forgotten about american car makers and the same will happen to the Canadian market. Especially the way trump continues to antagonize Canada...  Canadians are already hating on americans and boycotting american products.    European car makers with their EVs in the usa market will have to adjust.  But European car makers sell expensive  EVs and americans are going down a path to where they will be waiting in line for bread like the way Russians were doing up until the 1980s and ronald reagan was poking fun at them when Gorbachev was dictator. 
    • I think this design will look better on a sedan than an SUV, but I like the direction they are going. And this is one generation, I bet the same happens to the generation after this, and we start seeing EV cost and weight going down. 10% less weight 20% lower cost 40% more energy efficient
    • True. But isnt there an entity that needs to actually and officially put a stamp of approval on them? Doesnt that also take time?  If safety of the people takes precedence over money...  Ha ha ha!!!   Im sure, like you said, nothing major will be of issue and minimal changes, if any required. 
    • * ___WHEN?___ 11.07.2026 Saturday 11a-10p+ RAIN OR SHINE ___WHAT?___ Lunch Meet'n'Greet Dinner Cruise Night While everyone here the entire day would be wonderful, this is not always possible; thus, this is designed so people can come-go as wanted-needed. ___WHO?___ You and everyone! ALL vehicles (makes-models-years) WELCOME FAMILY EVENT ___WHY?___ Meeting new people, seeing vintage vehicles and spending time with friends is awesome! ___WHERE?___ Steak'n'Shake 290 S RANDALL RD ELGIN IL 60123 ...just south of historic US Rt 20 ___CONSIDER!___ Valley Model RR sessions, S Elgin IL, Friday night or Sunday afternoon ___INSPIRATION!___ 11.08.2025 "FALL FUN Chitown Meet'n'Greet" ___REFERENCE!___ Details - photos - links: https://www.oldcarsstronghearts.com/ocsh-cruise-nights/2026-ocsh-steaknshake-events/ PEACE | Cort, pig and cow valves with pacemaker 2003 MGM LS + 1981 cmc SC; need 1975 Chrysler Cordoba "There's a freeway runnin' through the yard" | Tom Petty | 'Free Fallin''
    • * ___WHEN?___ 07.25.2026 Saturday 11a-10p+ RAIN OR SHINE ___WHAT?___ Lunch Gathering Dinner Cruise Night While everyone here the entire day would be wonderful, this is not always possible; thus, this is designed so people can come-go as wanted-needed. ___WHO?___ You and everyone! ALL vehicles (makes-models-years) WELCOME FAMILY EVENT ___WHY?___ Meeting new people, seeing vintage vehicles and spending time with friends is awesome! ___WHERE?___ Steak'n'Shake 290 S RANDALL RD ELGIN IL 60123 ...just south of historic US Rt 20 ___CONSIDER!___ Turning Back Time annual show, Sycamore IL, 07.26.2026 ___INSPIRATION!___ Prior MidSummer Chitown Gatherings: 07.26.2008 07.25.2009 07.24.2010 Quote from an attendee, ChitownChevy: "It would take hell or high water for me to miss this. This is such a great event ... I highly suggest everyone try to make this even if it is for only a short time just to say hi. This is such a laid back friendly group of people." ___REFERENCE!___ Details - photos - links: https://www.oldcarsstronghearts.com/ocsh-cruise-nights/2026-ocsh-steaknshake-events/ PEACE | Cort, pig and cow valves with pacemaker 2003 MGM LS + 1981 cmc SC; need 1975 Chrysler Cordoba "We were shinin' like lighters in the dark in the middle of a rock show" | Jake Owen | 'Barefoot Blue Jean Night'
  • Who's Online (See full list)

    • There are no registered users currently online
  • My Clubs

×
×
  • Create New...

Important Information

We have placed cookies on your device to help make this website better. You can adjust your cookie settings, otherwise we'll assume you're okay to continue.

Hey there, we noticed you're using an ad-blocker. We're a small site that is supported by ads or subscriptions. We rely on these to pay for server costs and vehicle reviews.  Please consider whitelisting us in your ad-blocker, or if you really like what you see, you can pick up one of our subscriptions for just $1.75 a month or $15 a year. It may not seem like a lot, but it goes a long way to help support real, honest content, that isn't generated by an AI bot.

See you out there.

Drew
Editor-in-Chief

Write what you are looking for and press enter or click the search icon to begin your search