How Sales In China Are Helping Cadillac

H'mmm hope they do it right and not cut corners. I would expect China to have more sales than in the US after all 1/5th of the worlds population is there. Be interesting to see how they keep the lights on and doors open with no new product till mid 2018. I hope they have something new to come out this year.

Hmm, see, the crossovers that Cadillac will not get for another year....basically the Envision and the new Terrain...are basically the level to expect the XT3 and then maybe XT1 to be interms of luxo.

In that case, I would skip the damn Envision, pony up just a few grand more for the Cadillac XT5, plus get a V6....and also, just get the Terrain cause it'll be way better value than the XT1...And probably look better too...

I think Cadillac not having a full portfolio is basically GM juggling very similar product gaps with brands that have different target audiences but have a similar coverage. 

  On 1/23/2017 at 8:48 PM, dfelt said:

H'mmm hope they do it right and not cut corners. I would expect China to have more sales than in the US after all 1/5th of the worlds population is there. Be interesting to see how they keep the lights on and doors open with no new product till mid 2018. I hope they have something new to come out this year.

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But its still disproportionate.. as China has 1.35 Billion people vs the U.S. having 325 Million. Of that amount at least 16 Million people in the U.S. are classified as Millionaires while China has about 1.3 Million classified as such. Think about that for a sec... of China's 1.35 Billion they have 0.1% of their population where as 5.0% of our pop are. That's huge. And I'd be afraid as shit that one day the non-millionaire population revolts 

Also.. Mid 2018 is literally next year. They can certainly continue growth by simply marketing what they already have. It will be small growth, but growth nonetheless. The market is not what it once was 20, 30, 50 years ago. Cadillac sales are lagging behind competitors because it is in need of the necessary vehicles to compete in all areas they do. Seven (7) Vehicles versus Mercedes having sixteen (16) for instance.. and I believe 8 of those Mercedes are SUVs, the hottest selling type of vehicle in any segment, but that does not mean it can't promote the hell out of the Escalades and XT5.

In truth this could actually work out perfectly for Caddy in a number of ways. How about being able to market the brand and up the prestige even further? Before the new product comes out. It has done a fantastic job so far re-awaking people to its resurgence.