Fiat Chrysler Automobiles will not be debuting any new products Detroit Auto Show, instead announcing that it will be debuting a vehicle at the Consumer Electronics Show in Las Vegas.
“As with any international auto show, sometimes product cycle launches do not coincide with show dates,” said Rod Alberts, NAIAS executive director to the Detroit Free Press.
Stephanie Brinley, senior analyst at IHS Automotive agrees with Alberts. FCA is right in the middle of developing the 2018 Jeep Wrangler and next-generation Ram 1500. Both models are expected to be revealed within the next 12 to 18 months.
“Not having a car in Detroit is much more about FCA's product development life cycles than anything else. I am certain it's not a decision that was taken lightly," said Brinley.
This isn't the first time that Chrysler skipped debuting a new vehicle at the Detroit Auto Show. Back in 2010, the company was beginning to recovery from bankruptcy.
FCA isn't saying what they'll be showing at CES, but sources tell Bloomberg that it will be an electric vehicle based on the Chrysler Pacifica.
Source: Detroit Free Press, Bloomberg
Pic Credit: William Maley for Cheers and Gears
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