October 2013: Jaguar Land Rover North America

[William Maley]

JAGUAR LAND ROVER REPORTS U.S. SALES FOR OCTOBER 2013

• Jaguar Land Rover North America increases 52 percent in October
• Jaguar continues industry-leading growth streak with 117 percent growth in October on new XF and XJ All Wheel Drive models and F-TYPE sales
• Land Rover brand has its best October sales performance in its 26 year U.S. history, increasing 37 percent on strong Range Rover and Range Rover Evoque demand

(MAHWAH, NJ) – November 1, 2013 – Jaguar Land Rover North America today reported October 2013 U.S. sales: Jaguar sales were 1,515 units, 117 percent up from 699 units in October 2012; Land Rover sales were 4,286 units, up 37 percent from 3,129 units in October 2012. Jaguar Land Rover North America October U.S. sales for both brands hit 5,801 units, a 52 percent increase from 3,828 units in October 2012.

Year to date through October, Jaguar Land Rover North America is up 19 percent, with Jaguar up 36 percent and Land Rover up 14 percent.

"The Jaguar Land Rover business in the United States is flourishing in the wake of multiple new product introductions for both brands and rising consumer demand,” said Andy Goss, Group Sales Operations Director, Jaguar Land Rover. The Jaguar brand, led by our updated lineup of sedans and sports cars, continues its dramatic growth streak with a more than doubling of its monthly business. On the Land Rover, side we had our best October ever as the Range Rover and Range Rover Evoque continued their consistent growth pace this year, and we are just starting to ramp up availability of the new Range Rover Sport.”

U.S. BRAND HIGHLIGHTS

Land Rover
Range Rover sales were 1,184 units, up 194 percent from 403 in its run out month in October, 2012. Year to date, the Range Rover model is up 49 percent from 2012. In the 2013 J.D. Power 2013 U.S. APEAL Study, the Range Rover was the industry’s highest scoring model.

Range Rover Evoque increased 49 percent to 959 units from 645 units in October, 2012. Year to date, the Range Rover Evoque is up 33 percent.

The Land Rover LR2 and LR4 models are up 44 percent and 19 percent respectively for the month of October.

Year to date, Land Rover is up 14 percent from 2012.

Jaguar
For the month of October, the Jaguar XF was the Jaguar volume and growth leader with 611 units sold, up 120 percent from 278 sales in October 2012. Year to date, the XF is up 39 percent. The current MY XF lineup includes the new 2.0T model as well as all wheel drive and V-6 options.

The Jaguar XJ sales were 454 units, up 75 percent from 260 in October, 2012. All Wheel Drive models now make up approximately half of all XJ sales.

The F-TYPE convertible sports car added 353 units this month.

Year to date, Jaguar sales are 13,962, up 36 percent from 10,249 sales, with both XJ and XF sales increasing on the appeal of new powertrains and All Wheel Drive.