October 2013: Hyundai Motor America

[William Maley]

Hyundai Motor America Reports All-Time Record October Sales

• Core vehicles lead the charge with Sonata up 18 percent, Santa Fe up 36 percent
• Auto show season brings more product news and a big announcement in L.A.

COSTA MESA, Calif., Nov. 1, 2013 /PRNewswire/ -- Hyundai Motor America today announced sales for the month of October of 53,555 units, up seven percent versus the same period in 2012, representing the best October in company history.

"October was a bit of a roller coaster ride for the entire automotive sector so we feel pretty good about exceeding prior year sales results and posting our best-ever October performance," said Dave Zuchowski, executive vice president of national sales. "We expect continued economic and political stabilization throughout the final two months of 2013, which should ease uncertainty, boost consumer confidence and restore a robust growth curve for new vehicle sales."

The core vehicles in the Hyundai line-up all saw sales gains during the month of October. Accent, Sonata, Elantra and Santa Fe sales were up 7, 18, 3 and 36 percent, respectively, with Sonata and Santa Fe aided by the arrival of freshened 2014 models with high-demand features like blind spot detection. The new 2014 Equus continues its roll, with sales up 14 percent. Azera,Tucson, Genesis and Veloster 2014 models are just now arriving at Hyundai dealerships.

"Consumers sidelined during the government shutdown took to showroom floors later in the month, with Hyundai sales pacing well over prior year levels in the last two weeks," said John Krafcik, president and CEO. "While we continue to rebuild dealer inventories on core models like Sonata and Santa Fe, we're also looking forward to the Los Angeles Auto International Auto Show in a few weeks, where we'll be introducing a refreshed 2014 Elantra line-up and our take on the next generation of electric vehicles."

Fleet sales represented 18 percent of total sales in October.

Certified Pre-Owned vehicle sales for the month were 6,405 a gain of 106 percent.